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My
aim with this On Screen conversation was to probe into the philosophy
in designing high-end source and amplification components, in an
attempt to provide an understanding and foundation for our readers
in their pursuit of upgrades, to realize "the best that it
can be" in a home theatre and surround music system. We are
fortunate that Theta Digital's founder and President, Neil Sinclair,
accepted our invitation. Mary Cardas, Theta's National Sales Manager,
accompanied Neil to our new facilities. Just prior to our conversation,
Mary installed Theta's new, high-performance Xtreme DACs in our
reference Theta Casablanca II Controller. These new DACs represent
the state-of-the-art in D-to-A converter design and performance.
Gary
Reber, Widescreen Review: I'd like to begin by discussing
two key elements of a multichannel sound system, whether it's a
surround music system or a home theatre surround system with multichannel
audio. The elements are the source components and the amplification
components. Source components set the limit for signal resolution
for the entire system, and no component in the amplification stage
can re-create signal information that's lost or damaged by the source
components. What is the Theta philosophy when in comes to source
component design and quality?
Neil
Sinclair, Theta Digital: Essentially,
our philosophy revolves around two issues. First, to intelligently
capture what's there, and not impose changes. If I were a journalist,
like you Gary, this would mean writing stories, but not editorials.
At Theta, we apply the same philosophy for music and video components.
We want to see what the record producer and the movie director want
us to hear and see, without embellishments.
Second, we shun obsolescence.
Since high-quality components are expensive, we design our products
so they can be used for years, even during times of technological
change. We make our components updateable and upgradable.
Digital technologies allow
designers to take lots of shortcuts-which is good for non-demanding
music and movie fans, as it allows for very low prices on components
delivering base-level performance. It's also good for those of us
for whom cinema and music are especially important-in the sense
that the profits from components adequate for millions of casual
viewers pay for the technologies companies like our own start from.
At Theta, we feel it's our
job to do things right, and move beyond the cost-cutting mass-market
solutions require. We also stay on top of advances in fields outside
consumer audio/video. For example, an advance increasing the capabilities
of a professional digital effects editor might be superfluous for
consumer-grade products, but may help us improve a key Theta product.
So might a development meant to allow a phone company to run more
signals, noise--free, over longer distances.
Mary
Cardas, Theta Digital: In both our
transports and preamp processors, we do a lot to isolate signals-between
analog and digital, and audio and video. We isolate each type of signal,
and each stage within a signal path. This helps keep signals intact,
since each signal or signal stage can inflict distortions on every
other signal path.
We started experimenting
with signal isolation in the mid-eighties, while working to achieve
high-end resolution from CDs with our transports and D-to-A converters.
We already knew
digital signals create noise for analog signals, that power supplies
create noise for analog and digital signals, that video signals
also create noise, and so on. We learned a lot from our research
about these and other important performance--related issues, including
how to handle power, how to maximize isolation, how many transformers
should be used, and how much rectification to apply and where. Building
from this body of knowledge, we developed high-quality preamp processors
and video transports.
Sinclair:
Lesser audio players and processors combine as much as
they can for cost-cutting reasons. They typically start with a single,
small switching power supply that drives everything, while laser
servos create havoc for all the signals. At Theta, we designed a
separate power supply for each section of a DVD player. That's why
our players are heavy. Other companies appear, in their advertising,
to be copying this approach. They'll say their products have "12
power supplies," when they really just have 12 stages of rectification
from one power supply. This provides a little isolation, but it's
still all from one transformer.
Cardas:
If you look at our Casablanca II Controller, you'll see
every board is physically shielded from every other board. This
protects each of the processing parts from noise or damage created
by the others. In other processors, you won't see this shielding.
In many, all these circuits share the same board!
WSR
Reber: So one of the differences in higher-end audio
or video reproduction involves minimizing the noise that happens
whenever there's cross-pollution from power supplies? And it's vitally
important to keep the signals as clean as possible?
Sinclair:
It certainly should be.
WSR
Reber: And that's why things get more costly?
Sinclair:
It's one reason. And we're not talking about noise you
can hear by putting an ear up to the speaker, but the kind that
pollutes the signal so it gets a little murkier. You might not even
notice this kind of noise until it's not there. In a video signal,
it puts an artificial-looking sheen on the picture. Most people
have never seen a picture as powerful as you can project here at
the Widescreen Review Reference Lab-there's a great sense
of three-dimensionality to the image. It's not just big and clear.
You can bloody well see into the picture. It's like we've talked
about for years with audio, concerning layering. We are such visually
-oriented creatures-we can immediately see the improvements made
by high-performance video equipment. Appreciating great audio is
more of an acquired skill. Unfortunately, it's a skill acquired
usually after we buy a good or not-so-good system.
Cardas:
One of the marketing challenges we have is that there's
nothing overtly wrong in the performance from a lot of today's inexpensive
products, especially CD and DVD transports. If someone hooks one
up with no other reference, they might not think they're missing
anything until they turn on our Carmen DVD/CD Transport; or if they
are a Carmen owner, move up to our David Transport. I recently spoke
with a Carmen owner who moved up to a David and said he couldn't
believe the difference. People can't imagine what they're missing.
Sinclair:
We all use test discs, but it's when you put on a movie
or a CD you really enjoy, and it transports you-that's when you
know you've won the game. In The Fifth Element, for example,
there's a scene we often use for tests. It shows a restaurant maitre'd
looking at a calendar. When we were developing the David, we knew
we were going in the right direction when we could read more of
the text on the calendar. On a $300 DVD player, the scene looks
fine, except it seems nothing is written on the calendar. You see
lines, but that's all. By the time we were through, we could read
the whole page. This helped us tell we were going in the right direction.
The scene we just watched on your system, in which the heroine is
being reconstructed while we watch, has a pretty unbelievable premise.
But when audio and video are really right, there is such a "you
are there" quality that disbelief is suspended.
WSR
Reber: And this results when interference or so-called
noise is done away with? And that's your goal?
Cardas:
One of our goals. Another is build quality. The difference
between the Carmen and David is that, in the David, we've further
refined an already high-performance product by using still higher
quality parts, and including more signal pathways.
Sinclair:
There's a lot more we do, but these are some of the key
things.
WSR
Reber: So source components set the absolute limit with
respect to performance?
Sinclair:
Today, because we have really good source materials,
we want our components to get out of the way.
Cardas:
This is one of the great things about DVD. The video
and audio potential is spectacular, and most movies are taking advantage
of this, as you can see when the disc is released.
Sinclair:
It has to make your job harder as a reviewer. In the
LaserDisc era, you could say, "Good. Terrible. Okay."
There's not much terrible product anymore; most discs are pretty
darn good.
WSR
Reber: That's true. Let's talk about the audio part.
What makes a really good surround processor?
Sinclair:
The same things that make a good pre-amplifier. I don't
think this was accepted until we brought out the Casablanca. When
we started to design Casablanca, we believed that if we accurately
portrayed what was there, it would sound great whether it was for
movies or music. Before that, product development usually had to
do with maximizing features in a small package for a low price-reproduction
accuracy and musical veracity be damned. When I would speak with
people who made surround processors about wanting to listen to music,
they'd say I needed a second system for music. Not only did this
seem a waste of money, but I didn't have a large enough house to
accommodate two really good systems. A system that accurately reproduces
sound should be able to handle both music and movies. What we tried
to do was build the best pre-amplifier we could, and the best digital--to-analog
converters. That was our business before Theta moved into video.
Theta invented the D-to-A converter as a component category. I wanted
to bring this kind of quality to a surround sound processor.
WSR
Reber: If we were to write out the design of a surround
processor, what would be the most important aspects?
Cardas:
When I first met Neil and learned about Theta, I was
running my father's audio company. We took analog very seriously...
I did only analog at home, and we released high quality LPs. Years
later, when I talked to Neil about working for him, his biggest
concern was that he thought I hated digital. The reality is that
home theatre is digital, and home theatre is most of the business
today. When I did do digital, I chose Theta because its D-to-A converters
put the soul back into music. It was the most like analog I could
find.
WSR
Reber: It all has to come back to an analog output stage.
Cardas:
It does come back to analog. What we've done at Theta
is take that philosophy and bring it to our multichannel pre-amp
processors. We understand there's a soul in music and that you have
to hear it when it comes back to analog. Listeners are looking to
feel the music, and you get that from the details. What you do with
the power, how you shield things, how you keep things from being
interfered with, analog volume control-these can like seem simple
things, but most multichannel preamp processors don't do them well.
Sinclair:
Others use a digital volume control, for example,
even though it loses bits. For every 6 dB of attenuation, you lose
a bit. End of story. When engineers get fancy, they add noise shaping,
or dithering. But if you lose a bit, there's no way around that.
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